MUMBAI: Tata Consultancy Service (TCS), (BSE: 532540, NSE: TCS) a leading global IT services, consulting and business solutions organization, today announced that the TCS New York City Marathon App has been named a Gold Winner for the “Consumer App of the Year” in the Best in Biz Awards, the only independent business awards program judged by members of the press and industry analysts.
The sixth annual Best in Biz Awards in North America garnered more than 600 entries across an impressive array of public and private companies, off all sizes and across numerous industries and regions in the U.S. and Canada. The 2016 awards were presented in 60 categories, with TCS winning the Gold Award for developing the 2015 TCS New York City Marathon app that was downloaded a record 275,000 times from runners and fans, witnessed a 700% increase in popular feature usage from 2014 levels and was ranked as the ‘Best New App’ in the Apple store on race day on November 1, 2015.
“TCS is proud of the TCS New York City Marathon and the official race app that set new records in terms of downloads and an overwhelming positive response from users not only in New York, but around the world as they cheered on their runners,” said Surya Kant, President of North America, UK and Europe, TCS. “Together with New York Road Runners, we have delivered on our promise of making the TCS New York City Marathon the most technically advanced race in the world, and we plan on making more strides next year.”
Beyond being the title sponsor of the TCS New York City Marathon, TCS is the only year-round premier partner of New York Road Runners (NYRR), applying its technical excellence to other prominent five-borough races and being the principal supporter of all youth and community initiatives. The TCS New York City Marathon is the pinnacle of the partnership, and the 2015 race app included the ability to track up to 10 runners throughout the course in real-time, plan where to cheer on runners at different vantage points, public transportation map overlays, race predictors, and leaderboard results.
“It was an honor to judge the Best in Biz Awards this year,” said Joe Pettit, Tripwire, joining his first Best in Biz Awards judging panel. “The competition was extremely intense and I am delighted for all the winners.”
Winners of Best in Biz Awards 2016 were determined based on scoring from an independent panel of 50 judges from widely known media outlets and analyst firms. In addition to numerous judges returning from the 2011-2015 judging panels, this year’s group included several notable additions, AdWeek, Associated Press, CNET, Computerworld, Consumer Affairs, Entrepreneur, Forbes, Information Week, MediaPost, Wall Street Journal, Wired, and ZDNet.
