Gurgaon: Westin Hotels & Resorts, part of Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT), today announced its official sponsorship for professional golfer, Gaganjeet Bhullar, the youngest Indian to join the coveted league of the top - 100 players of the world.
“Our sponsorship of Gaganjeet Bhullar highlights our emphasis on promoting a healthy and active lifestyle in a way that will resonate with Westin loyalists and attract new travelers and golf enthusiasts to the brand,” said Brian Povinelli, Global Brand Leader for Westin Hotels & Resorts. “A long-time fan of Westin, Bhullar credits the brand’s wellness programming with helping him perform at his best. We’re thrilled to sponsor him as he kicks off a new year of world-class golf tournaments and ensure he is prepared to excel on the course when staying at our hotels.”
As part of the agreement, Bhullar will proudly wear the Westin logo on his T-shirt at all the events he will play this year. He will also appear in Westin marketing and PR campaigns and make appearances at Starwood hotels throughout the year on behalf of Westin and Starwood’s award-winning loyalty program, Starwood Preferred Guest (SPG). Through the SPG MomentsSM program, which gives members access like no other to once-in-a lifetime experiences, Starwood Preferred Guest members can bid StarpointsSM to participate in exclusive golf clinics led by Gaganjeet Bhullar.
“I am excited to become part of the Westin family and am truly a long-time fan of the brand. I've stayed at Westin hotels all over the world and I credit the brand’s Heavenly Bed and Westin Workout with helping me perform at my absolute best while on the road," said Gaganjeet Bhullar.
A 25-year-old Gaganjeet Bhullar is currently the youngest Indian professional golfer to be ranked in the World’s Top 100. Born in Kapurthala, India, Bhullar turned professional in 2006. In 2009, Bhullar finished second in the SAIL Open tournament in India as part of the Asian Tour and finished 5th at the Black Mountain Masters. In 2009, Bhullar had his first victory on the Asian Tour at the Indonesian President Invitational. Gaganjeet, known for consistently playing at the top level, is the first Indian golfer to win the Venetian Macau Open. His recent wins include at Macau and Taipei reinforce his Asian Tour performance.
The sponsorship of Ganganjeet Bhullar follows the Westin and SPG sponsorship of the Delhi Daredevils Team during IPL 2011.”We are extremely proud to be a sponsor of Gaganjeet and do believe he has immense potential to emerge as a name to reckon with on the global Golf scene”, said Dilip Puri Managing Director India and Regional Vice President South Asia, Starwood Asia Pacific Hotels & Resorts Pvt Lte. “Our association with him is about building a deeper relationship with our guests. We want to offer our guests exclusive experiences that they are most passionate about. And through our collaboration with Bhullar our guests can connect with the elements of well being that help them to stay committed to being well and drive them to maintain the success they have worked so hard to get.”
