Mumbai: Over nine years, the charity drive associated with the Standard Chartered Mumbai Marathon has seen a phenomenal growth and the event now stands unsurpassed and unchallenged the country’s largest charity raising platform.
Over nine years the event has helped raise around Rs 71.07 crore towards charity, benefitting hundreds of NGOs and touching the lives of countless individuals. What began as a novel and unique concept in 2004 was soon embraced by people from all walks of life who, in their own way, made efforts to raise money for charity.
The figures raised for charity through the event has seen a meteoric rise, from Rs 1.44 in 2004 to Rs 4 crore in 2005, Rs 4.5 crore in 2006, Rs 7.94 crore in 2007, Rs 8.05 crore in 2008, Rs 7.75 crore in 2009, Rs 9.16 in 2010, Rs 12.16 crore in 2011 and Rs 16.07 in 2012.
The year, through the 10th edition of the Standard Chartered Mumbai Marathon, United Way of Mumbai expects the figure raised for charity to cross Rs 17.05 crore. This confidence stems from the fact that they have already logged Rs14.4 crore for 232 NGOs and this been possible through the support of 166 companies, fielding 257 teams, 2620 charity fund raisers and above 24,000 donors. United Way of Mumbai serves as the cause neutral credible charity facilitator for the Standard Chartered Mumbai Marathon.
Jayanti Shukla, Executive Director, United Way of Mumbai says, “as charity partners for the Standard Chartered Mumbai Marathon, we are witnessing an amazing response from Mumbaikars. Corporate czars, film stars, students and working professionals - people across the spectrum have shown enthusiasm in running for a cause they truly believe in and raise funds for it. It is a proud moment for the city and brilliantly showcases it philanthropic spirit.”
“It gives us at Procam International an immense sense of satisfaction and fulfillment to have created a property that can inspire so many individuals and companies to make selfless efforts towards raising money for causes of their choice. Over the years the money raised through charity has helped alleviate the difficulties of thousands of individuals and, along with United Way, all efforts will be made to keep raising the bar with every edition,” says Vivek Singh, Jt. Managing Director, Procam International, the promoters of the Standard Chartered Mumbai Marathon.
