New Delhi: Reinforcing its commitment to fitness in India, Reebok announces the ‘Reebok Running Squad,’ a one of a kind initiative aimed at training consumers for the Airtel Delhi Half Marathon scheduled to take place on December 15, 2013. An integral part of the Reebok Fit India movement, the Reebok Running Squad provides consumers professional training and guidance across seven locations in New Delhi. Runners also get a chance to earn their Reebok branded special runner kits, personalized training schedules and many more exciting prizes. Ms. Sunita Godara, a former national level marathon and Arjuna award recipient is the master trainer for the program.
What to expect at the Reebok Running Squad sessions
• Build Stamina to run the full course of the half marathon
• All round physical training along with diet to support your output for energy and recovery
• Full body strengthening to avoid injury
• Professional guidance, regular Training
• Special sessions on weekends for capacity building The Reebok Running Squad has been specially designed keeping in mind that running the half marathon requires stamina, endurance and strength.
The program is versatile and aims at training people belonging to different fitness levels ranging from new to advanced runners. Another important element of the half marathon training program is its focus on the runner’s diet. Reebok has associated with a team of certified nutritionists and dieticians who will work closely with consumers to ensure that their diet compliments their physical training routine.
According to Mr. Erick Haskell, Managing Director, adidas India “Reebok is committed to fitness and through our initiatives we wish to engage the customer at every touch point and encourage them to adopt the philosophy of ‘Fit for Life’. Reebok Running Squad is a one of a kind fitness initiative which has been designed to specifically train consumers to run a half marathon or develop the right running technique for their everyday run. We hope that through this initiative we can encourage more and more people to participate in regular fitness activities and lead a more active and healthy lifestyle’’
The Reebok Running Squad training program begins on October 15, 2013 and includes eleven weeks of grueling workouts. To sign up for the Reebok Running Squad training program consumers can sign up on Reebok India Facebook page or by visiting one of the Reebok store. Consumers can also avail on-the-spot registration benefits at any of the following locations:
1. Nehru Park, Chanakyapuri Diplomatic Enclave of New Delhi
2. Saket, New Delhi
3. Mahamaya Park, Noida
4. Leisure Valley, Gurgaon
5. Lodhi Gardens, New Delhi
6. Center Park, New Delhi
7. Delhi University, Delhi
