New Delhi: TVS TYRES, one of the largest manufacturers & exporters of Two & Three wheeler tyres and Off-Road Tyres in India celebrated their partnership as an Associate Sponsor with Puneri Paltan in the ongoing Pro Kabaddi League (PKL) Season 4, last evening in Mumbai.
Present for the event, was the Puneri Paltan team along with senior executives from TVS TYRES. The occasion saw some special moments with the Puneri Paltan team members coming together with TVS TYRES for a cake cutting. TVS TYRES hosted this event as a part of their proud association with Puneri Paltan.
Speaking on the association, Mr. P. Vijayaraghavan, Director, TVS Srichakra Ltd., said, “We are happy to have sponsored the team of Puneri Paltan and were glad to spend a pleasant evening with our dealers and the players through a meet and greet program. This association with Puneri Paltan is an exciting platform to reach out to our customers and we are confident of elevating our brand recall to a much larger audience. We wish Puneri Paltan all the luck and look forward to an exciting season of the league.”
TVS TYRES has in the past associated with sporting events like Indian Premier League, Hockey India League and Cricket All Stars Series etc. and this latest association with Puneri Paltan is the brand’s ongoing engagement with sporting events to enhance brand visibility. This is the third time that TVS TYRES is associating with the prestigious PKL. In the earlier seasons, the brand has joined hands with Telugu Titans (Season 2), U Mumba and Bengaluru Bulls (Season 3) respectively.